We opened NIU because we do not believe in building walls and think that categories are more for business books rather than real life.

Those who happen to like our sandals or our scarves might very well like our aprons or our baskets and we see no reason why those who go for our beautiful bags will not fancy our pillow cases as well.

At NIU each product shares a similar aesthetic and straightforward simplicity that stems from a no-fuss approach to design and the use of honest material.

Beautiful things, simplicity, crafted material and affordability.

Welcome to our ‘no border’ shop.

Welcome to NIU.